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WMBB signed on the air on October 4, 1973 as WDTB-TV, an NBC affiliate. On February 28, 1977, WDTB was sold to Octagon Broadcasting of Atlanta, Georgia and the call letters were changed to WMBB-TV, home of the World's Most Beautiful Beaches.

On January 4, 1982, WMBB-TV changed its network affiliation from NBC to ABC. Buford Television of Tyler, Texas bought the station on December 5, 1986, and invested major capital for both technical and on-air improvements.

Here is a picture of our resident Osprey nest that resides atop our 150ft tower at the Station in downtown Panama City. The Station is about three blocks from the Bay and each year a pair of Osprey raise their young in this nest. In the right column, we have a more more detailed image of our tower and the nest as well as a picture of Mom Osprey sitting on one of our antennas.

Then on May 18, 1989 at 2:03 p.m. an Air Force F-15 clipped a guy wire at the Frink, Florida transmitter site - causing the tower, antenna and transmitter to be completely destroyed. Spartan Communications, Inc. out of Spartanburg, South Carolina purchased the station on April 12, 1990 as the construction stages of a complete new tower, transmitter and antenna installation had just begun.

On August 6, 1990 WMBB-TV began broadcasting from a new 1,500-foot state-of-the-art tower and transmitter one mile south of Youngstown, Florida. This new transmission facility gives the station the best coverage available in the Panama City market.

In March 2000, WMBB became one of 13 stations in a package acquired by Media General from Spartan Communications, Inc. WMBB was sold to Hoak Media, Inc. in the first half of 2008.

WMBB is owned by Hoak Media, Inc., Dallas, Texas and is one of the company's television stations that streach from North Dakota, South Dakota, Nebraska, Colorado, Texas and Louisiana all the way to the Panhandle of Florida. WMBB-TV is Hoak Media's first television station East of the Mississippi River.

WMBB-TV currently serves nine counties in the panhandle representing over 146,520 homes and a viewing audience in excess of 337,000. Panama City is currently ranked 151st in market size and is considered by many to be located in one of the fastest growing areas in the state of Florida.

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Local Headlines (wmbb.com)

click for article Healthcare Bill Could Pass With Boyd’s Vote
By: Elizabeth Cate
There are a handful of votes still needed to pass the healthcare bill but a small group showed up in Panama City hoping that it fails.

click for article Humane Society of Bay County K-9 Fest
By: Dylan Nichols
Today some of Bay County's luckiest dogs took a walk in the park.

click for article Beach Business Claims Self Defense in Spring Breaker Injury
By: Kevin Character
One beach security guard is taking a few days off work after being accused of beating a spring breaker.

click for article Multiple Agencies Search for Missing Boater
By: Marc McAfee
Teamwork a major part of search and recovery efforts.

click for article Bay County Water Wins Regional Taste Competition
By: Jessi Chapin
The first taste test in the Panhandle region was hosted by the Florida Sector of the American Waterworks Association (FSAWA) Friday.

click for article Bay County Sheriff’s Office Busts Alleged Counterfeiting Operation
Source: Bay County Sheriff Office
Michelle Lee Connelly came into the room. She stated to deputies she was staying in the room with Kapaldo and Whitman. She also told deputies she was in the process of counterfeiting the bills and the two men had been passing the bills.

click for article Graceville DJJ Center to Close in June
Source: Jackson County Floridan
The Graceville Vocational Youth Center will be closing it’s door this June, with the Florida Department of Juvenile Justice citing poor performance as the reason for its closure.

click for article Judge Albritton Resigns Citing Medical Reasons
By: Mary Scott Speigner
Circuit court Judge Richard Albritton has announced his resignation, according to a letter he sent to Governor Charlie Crist’s office on March 9th.

click for article South Walton Woman Pleads No Contest to Real Estate Fraud
Source: Walton County Sheriff’s Office
This week, a South Walton County woman pled “no contest” in Circuit Court in reference to running a property management firm without a license.

click for article Boyd to Support Healthcare Reform, Candidates for Office Respond
Source: Congressman Allen Boyd's Office
Legislation meets Boyd’s four principles of responsible reform

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